For Promoters


Situated in central North Carolina just minutes from Wake Forest University and only two miles from downtown Winston-Salem, the LJVM Coliseum is a prime location for events targeting the southeastern United States.

Owned and operated by Wake Forest University, the Coliseum is a multipurpose arena that hosts concerts, sports, family and entertainment events, theatrical performances, convention and meetings as well as consumer and trade shows. The LJVM Coliseum is a full-service facility equipped to meet all event requirements.

Wake Forest University has contracted the Greensboro Coliseum Complex to book and manage external events at the LJVM Coliseum main arena (not including Wake Forest men’s & women’s basketball). The experienced Coliseum management team can provide clients with a vast array of services including: audio/video services, advertising, publicity/media relations, catering/beverage services, concessions, crowd management, decorator, equipment, ticketing, utilities and other production and labor services necessary to meet the needs of the smallest to the largest and most comprehensive events.


Booking Information:

If you are interested in booking the main arena at the LJVM Coliseum, please contact:
Scott Johnson – (336) 373-7449 | scott.johnson@greensboro-nc.gov
Gerry Duncan – (336) 373-7459 | philip.duncan@greensboro-nc.gov
Receptionist – (336) 373-7400


Venue Information & Resources:

LJVM Coliseum Venue Information
LJVM Coliseum Facility Rates & Guidelines
LJVM Seating Diagram
LJVM Upper Concourse
LJVM Lower Concourse

If this is the first time you will be leasing space at the LJVM Coliseum, please download a rental application, complete the entire form and return it to Gerry Duncan or Scott Johnson.